Travel PR firm Laura Davidson PR came to us looking for a redesign of their website. The company had grown considerably since the initial site was designed, and they wanted to focus on core growth areas in the luxury travel and new development market. As brand design leaders in this category, we immediately understood the tone and messaging we wanted to create for LDPR. But we knew that the firm needed more than a website refresh, so we conducted an initial charette, a visual brand landscape, and critical brand positioning statements to help them understand that they needed a complete brand overhaul.

“LDPR was in desperate need of a brand refresh, and Kim has helped take us to the next level! Our new website generates great comments and more new business leads and has reenergized the staff. Our new logo design keeps the classic LDPR identity with a contemporary feel. We will definitely tap into Kim and her team for all our creative needs moving forward.”

— Laura Davidson, LDPR Founder + CEO