CARMEL VALLEY RANCH

Significant owner investment called for a brand refresh, including new photography, video, collateral, and experience concepts for a new artisan marketplace. We aimed to deliver a fun showcase of The Ranch with a summer sleep-away camp feel and a “wink.”

Winner of a Gold ADDY for a campaign

producer / creative director / brand design / set design

Carmel Valley Ranch Kids Playing (Copy)

Carmel Valley Ranch Couple at Campfire (Copy)

Organic Garden at Carmel Valley Ranch (Copy)

Carmel Valley Ranch (Copy)

Chef at Carmel Valley Ranch (Copy)

Kids at Carmel Valley Ranch, California (Copy)

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Brand Relaunch

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Brand Video